Delivery Hero SE has announced that it has acquired all outstanding minority shareholdings in HungerStation Holding Limited, the sole shareholder of HungerStation Company Ltd in the Kingdom of Saudi Arabia (KSA). This transaction will give Delivery Hero sole ownership of HungerStation, the leading food delivery player in Saudi Arabia.
HungerStation has been operating in Saudi Arabia for 10 years and has a strong position in the market, with over 10,000 partner restaurants and more than 300 million customer orders. The company has also made significant contributions to the development of the food delivery sector in Saudi Arabia, including pioneering the use of technology to improve customer service and efficiency.
Delivery Hero CEO Niklas Östberg said: “We are excited to acquire HungerStation and to welcome their team to Delivery Hero. HungerStation is a leading player in the Saudi Arabian food delivery market and we believe that this acquisition will allow us to accelerate our growth in the region. We are committed to contributing to the Kingdom of Saudi Arabia’s Vision 2030 and we believe that HungerStation will play a key role in our efforts to do so.”
HungerStation management said: “We are delighted to join Delivery Hero, a leading global food delivery company. We believe that this partnership will allow us to further accelerate our growth and to continue to provide our customers with the best possible service. We are also excited to work with Delivery Hero to contribute to the development of the food delivery sector in Saudi Arabia and the region.”
The acquisition of HungerStation is a significant milestone for Delivery Hero and is in line with the company’s strategy to expand its presence in key markets. Delivery Hero is now the leading food delivery company in 44 countries and this acquisition will further strengthen its position in the Middle East.
HungerStation’s Social Responsibility
In addition to its strong business performance, HungerStation is also committed to social responsibility. The company has donated more than SAR 40 million to charitable organizations through its app and has sponsored various economic activities. HungerStation also has a direct and close relationship with the Communications and Information Technology Commission (CITC), the regulator and legislator in the delivery apps sector. This relationship allows HungerStation to provide its services with high quality and efficiency.
Step marks another milestone for the Saudi food tech sector
The acquisition of HungerStation is a significant development for Delivery Hero and for the food delivery sector in Saudi Arabia. The acquisition will allow Delivery Hero to accelerate its growth in the region and to continue to provide its customers with the best possible service. HungerStation’s social responsibility initiatives are also a valuable addition to Delivery Hero’s portfolio.
The food technology sector in Saudi Arabia is growing rapidly, driven by a number of factors, including the country’s young and tech-savvy population, its growing middle class, and the government’s support for innovation.
The sector is home to a number of startups and established companies that are developing innovative solutions to address the challenges facing the food industry in Saudi Arabia. These challenges include food security, food waste, and the need to improve the efficiency of the food supply chain.
Some of the key areas of focus in the Saudi Arabian food technology sector include:
- Food delivery and e-commerce: This is a rapidly growing segment, as more and more people in Saudi Arabia are using online platforms to order food.
- Food waste reduction: There is a significant amount of food waste in Saudi Arabia, and a number of startups are developing solutions to reduce this waste.
- Smart agriculture: This is a growing area, as startups are developing technologies to improve the efficiency of agricultural production.
- Food safety: This is a critical issue in Saudi Arabia, and a number of startups are developing technologies to improve food safety.
The Saudi Arabian government is supportive of the food technology sector and has a number of initiatives in place to promote innovation in this area. These initiatives include the Saudi Food and Drug Authority’s (SFDA) FoodTech Accelerator, which provides support to food technology startups, and the Ministry of Environment, Water and Agriculture’s (MEWA) Smart Agriculture Program, which supports the development of smart agriculture technologies.
The food technology sector in Saudi Arabia is poised for significant growth in the coming years. The country’s young and tech-savvy population, its growing middle class, and the government’s support for innovation are all creating a favorable environment for the growth of this sector.
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