Tech Player VMI Unveils Skyball: A New Brand for Home Audio, Accessories, and Consumer Electronics

Videomax International Pvt. Ltd (VMI), a domestic company, has recently unveiled the launch of Skyball, a brand-new home audio, accessories, and consumer electronics brand.

Skyball aims to provide consumers with a vast range of products focused on home audio, wearable devices, and smart accessories.

VMI has committed to investing ₹100 crores in the growth of Skyball over the next three years, with the objective of achieving a turnover of ₹500 crores within the same timeframe. Skyball has also set a target turnover of ₹100 crores for this year, indicating their confidence in capturing a substantial market share.

Skyball Has a Range of Home Audio Products in the Pipeline

Skyball is preparing to introduce a new line of Home Audio products this month. The range will include Party Speakers, Tower Speakers, Bluetooth speakers, soundbars, and other items. These audio products aim to provide customers with a superior music streaming experience by offering seamless connectivity, long battery life, and exceptional audio quality.

The Company Plans to Expand in the Wearables Category Too

In addition, Skyball has plans to expand its portfolio in the wearables category. They will be launching smartwatches in June 2023, initially focusing on online platforms and later expanding to offline stores across India. These smartwatches are aimed to incorporate the latest tech and health-centric features such as fitness tracking, heart rate monitoring, sleep tracking, built-in GPS, and more.

Skyball Prioritizes Customer Satisfaction as a Core Focus

Skyball wants to provide a great customer experience and after-sales service. To achieve this, they have claimed to have established a dedicated team of over 500 service centers across 450+ cities.

This extensive network aims to ensure that customers receive hassle-free onboarding and reliable support.

Skyball has ambitious goals of being a market game-changer by emphasizing its claims of innovation, quality, and affordability. In this highly competitive industry, it will be intriguing to witness how Skyball strives to accomplish its aspirations and carve out a share of the market.

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